Social Media Marketing Workshop

Benefits:
-What is the social media
-Why people use it and how
-What is social capital and how to build it
-What is a social media campaign
-Examples of successful social media marketing campaigns and why they worked
-How to plan the social media strategies
-How to start marketing on social media sites
-How context is important in social media
-What is the offline brand experience and its potential in social media
-How to monitor social media, understand it, get to know your target market and react to it correctly
-Example of social shopping website integration
-The power of influencing through social media